von Frick, Norbert; Schubert, Petra
Bitte referenzieren als:
Frick, Norbert; Schubert, Petra (2010): An Empirical Study of Investment Reasons for B2B Integration Projects, in: Proceedings of the 23rd International Bled eConference, Bled, Slovenia, June 20-23, 2010.
With the ongoing process of building business networks in today’s economy, business-to-business integration (B2B Integration) has become a strategic tool for utilizing and optimizing information exchange between business partners. Industry and academia have made remarkable progress in implementing and conceptualizing different kinds of electronic inter-company relationships in the last years. Nevertheless, academic findings generally focus exclusively on certain aspects of the research object, e.g. document standards, process integration or other descriptive criteria. Without a common framework these results stay unrelated and their mutual impact on each other remains largely unexplained. In this paper we explore motivational factors of B2B integration in practice. In a research project using a uniform taxonomy (eXperience methodology) we classified real-world B2B integration projects from a pool of over 400 case studies using a pre-developed framework for integration scenarios. The result of our partly exploratory research shows the influence of the role of a company in the supply chain and its motive to invest in a B2B solution.
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